Richard Dillon's copies of James Grauerholz Promotional Memos for Howard Brookner's "Burroughs: The Movie" (1983)




























Lawrence, Kansas: James Grauerholz (memorandums), 1983.
Marketing memo: 11" x 8.5", 6 photocopied sheets, 6 pages, corner-stapled.
Howard Brookner's Burroughs memo: 11" x 8.5", 19 photocopied sheets, 19 pages, corner-stapled.
Screening flyers: 11" x 8.5", 2 photocopied sheets, rectos only.

A set of photocopied material previously held by Naropa student and Philadelphia-based poet Richard Dillon, created by James Grauerholz, Burroughs' manager for Howard Brookner, to market Brookner's documentary film Burroughs: The Movie. This includes a marketing memo from 2 November 1983 ("RE: Release and marketing of 'Burroughs' film"), a memorandum for the Burroughs film from 28 November 1983 ("MEMORANDUM of November 28th 1983, Howard Brookner's 'B U R R O U G H S'"), and two flyers for the screening of Burroughs: The Movie at the Pittsburgh Film-Makers theatre, 205 Oakland Ave, on 11–12 May [1984]. 

Dillon likely received these materials directly from Howard Brookner, given their proximity at the time.

The marketing memorandum is outlined as follows:
  • I) LA opening Dec 2, 1983 (7-day run)
    • A) WSB Reading? [pros and cons]
    • B) Book Promotion vis-a-vis Film
    • C) L. A. opening Schedule
  • II) N.Y.C. Opening Feb 10, 1984
    • A) Link with
    • B) Exact dates
  • III) Press Strategy
    • A) First principles
      • 1) Focus attention on
      • 2) Divert attention from
      • 3) Press assets of WSB interview situation
      • 4) Press liabilities, WSB interview situation
      • 5) Mediums
    •  B) How to position WSB in American cultural milieu of the 1980's?
      • 1) Existing profile; assets and liabilities
      • 2) The Mood of the 1980's
      • 3) Where to Aim Publicity and Plans
The memorandum for Burroughs is outlined as follows: 
  1. The film — its story — synopsis
  2. William Burroughs — his life — his profile today
  3. His fans — his press assets and liabilities — the national mood and market positioning
  4. WSB's publishers, US and Europe etc.
  5. WSB European contacts for TV and film — NYT story
  6. Film world rights — notes on contracs [sic] w/ BBC & Arts
  7. Potential film spin-offs
  8. Linkage to other new WSB books records and films
  9. Media checklists
  10. US target cities for theatrical release — contacts
  11. Present schedules of Brookner — Burroughs — Film
These copies were acquired from Common Crow Books (Pittsburgh, Pennsylvania, US), which acquired them from Richard Dillon. 

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